Adwords Ad Groups

An Adwords account can have up to 10,000 Campaigns and up to 20,000 ad groups per campaign with text ads in each ad group. Basically you don’t have to worry about having too many ad groups. What is an Ad group An ad group is a group of keywords and ads grouped...

Quality Score

What is Quality Score Quality Score is a Metric used by Adwords to determine the relevance of your adcopy along with the corresponding Keyword and landing page. This guide is part of our Adwords PPC Search training course.  The full course material can be found at...