by admin | Jul 7, 2016 | hangouts |
This is Jacob Erdei and we are back again for another live hangout session where you can attend live and ask any marketing question you have. Be sure to join us Next Wednesday at 2PM CST for 30 minutes of jam packed actionable marketing advice slanted towards small...
by Jacob Erdei | Jun 29, 2016 | hangouts |
Every business is unique. I hear all the time that there are no exceptions to this rule but living in the real world I will tell you that is just not the case. There are clear clients of mine that are really small and honestly ran by men who won’t ever take the...
by Jacob Erdei | Jun 22, 2016 | hangouts |
A Content Strategy is something so many small businesses don’t think of and if you do then it’s really easy to let things slip through the cracks and not stay on top of posting. By developing a set of criteria and pre-planning your posts you will be able...
by Jacob Erdei | Jun 13, 2016 | Social Media |
With Facebook the most important element is the image ad. I know adcopy is still important but that is dwarfed by what a good product image ad can do for your campaign. Once you have that perfect looking image we all like to place information on top of the image. ...
by Jacob Erdei | Jun 8, 2016 | hangouts |
In this hangout episode we cover the topic of social media and if it’s right for your business. Here is the live hangout video where Jacob Erdei goes into details about how he views social media for small businesses and some of the pitfalls and downsides. The...
by Jacob Erdei | Jun 2, 2016 | Awords Display Training |
One common mistake I see over and over when viewing clients Campaigns for the first time through the advertisers account is the lack of modified columns. I’m a button pusher by nature. If it’s red and not marked, I’m going to push the button and see...
by Jacob Erdei | Jun 1, 2016 | Awords Display Training |
Does AdWords Have a Quality Score for Display? I’ve been asked this dozens of times and I myself have asked Google reps several times and get conflicting responses. The honest answer is YES, Google does have a quality score metric for Display but it operates...
by Jacob Erdei | May 24, 2016 | Adwords |
A lot of the information in this article was taken from a live hangout called “Ads and Analytics For a Mobile First World”. This was a live session put on by AdWords that was jam packed with lot’s of solid information on the up coming changes to the...
by Jacob Erdei | May 20, 2016 | Awords Display Training |
Today we are going to talk about Adwords Optimization for Display traffic. GDN (Google Display Network) has the widest display reach out of any network around. When you have it working for you pushing leads and sales you can do some big daily and monthly numbers. ...
by Jacob Erdei | May 19, 2016 | Awords Display Training |
In an earlier section of the GDN training course we talked about all your targeting options. See http://marketingplaybook.co/adwords-display-training/adwords-display-adgroup-targeting-options/ . I wanted to take a little time to talk about combining multiple...
Recent Comments