Should Your Small Business Have an App?

I won’t pretend to know the real answer to this question. Each small business is different. To summarize this without you having to read the whole article I will say for most companies it’s not worth the time, effort of money. The other day at a Hackers...

Lower Your CPC Following These Simple Methods

Everyone knows they need a good ad but it’s often easier said then done.  Just coping what your competitors are doing and doing a light modification is something most small business owners do. The problem with this is they focus on the ad copy and not enough on...

AdWords PPC Search Campaign Setup

Getting started on AdWords search can be like pulling teeth at times. While the process is rather straight forward there are many small little things that trip up most businesses and cause you to waste lots of money when first Starting on AdWords This Jump Start guide...

Small Business Marketing – Your First Paid Ads

Disclaimer: Every business is different. What works great for 1 industry might not work well for another industry. For this purpose of this guide I will be focusing on local businesses in the service sector. Most of the information relates well to ecommerce businesses...